Rapid Crisis Communications Deployment
Another area of PRAP Japan’s strength is our Crisis Communications Services.
Our crisis communications consultants work closely with your account team at PRAP to support you, from “crisis readiness” through “recovery,” including minimizing the dangers of “going viral” on SNS.
We have our own in-house studio where we conduct more than 160 crisis communications trainings annually, more than any other company in the industry.
Facing the media can be a daunting prospect, but knowing how to respond to and interact with the media in Japan can be the difference between success and failure.
- PRAP offers a purpose-built media training studio with a highly experienced and dedicated media training team.
- PRAP's media training team includes former journalists to deliver clients real-life media interview and press conference simulations. Media training programs include a comprehensive individualized curriculum, thorough critique and analysis.